In January 2011, President Elizabeth Cannon launched Project Next, a collaborative effort to define our future direction. Faculty members in the Haskayne School of Business tailored an original strategy-planning process using a contemporary approach designed to energize and focus the university community. The result of Project Next was the Eyes High strategic direction, which guided the university from 2011-16.
Project Next planning process
The Project Next planning process incorporated the most extensive consultation process ever undertaken at the University of Calgary. Participants examined competitive advantages and trade-offs, and were asked to be realistic about what was possible. More than 4,000 faculty, staff, students, alumni and community leaders participated in a wide range of activities including:
Six weeks of in-person conversations and more than 1,500 visits to a roving booth set up around campus
25 small group workshops led by senior faculty members and university staff, attended by approximately 500 students, faculty, staff and community members
- Three months of input gathered through the Project Next website and social media, including 4,000 website visitors and 1,300 votes on a “Question of the Week” series
Input gathered between January and March 2011 was combined with information from leading academic, government, business and non-profit sources and distilled into themes that identified strategic opportunities and potential goals for the University of Calgary over the next five years. The results were summarized in a strategy statement and document that defines the University of Calgary’s future direction.
Project Next was led by a Strategy Steering Committee comprising a cross-section of the university community and including students, faculty, staff and administration.